{"id":250624,"date":"2021-02-03T17:00:20","date_gmt":"2021-02-03T16:00:20","guid":{"rendered":"https:\/\/acefootball.com\/da\/?p=250624"},"modified":"2021-02-03T17:28:35","modified_gmt":"2021-02-03T16:28:35","slug":"houmans-blog-hvor-meget-tjener-de-danske-klubber-paa-youtube","status":"publish","type":"post","link":"https:\/\/acefootball.com\/da\/fodboldnyheder\/houmans-blog-hvor-meget-tjener-de-danske-klubber-paa-youtube\/","title":{"rendered":"Houmans blog: Hvor meget tjener de danske klubber p\u00e5 YouTube?"},"content":{"rendered":"\n<h2 id=\"h-hvordan-klarer-de-danske-klubber-sig-p-youtube-dette-har-konomiekspert-steen-houman-set-n-rmere-p-i-dette-indl-g\">Hvordan klarer de danske klubber sig p\u00e5 YouTube? Dette har \u00f8konomiekspert Steen Houman set n\u00e6rmere p\u00e5 i dette indl\u00e6g<\/h2>\n\n\n\n<p>Reklamer p\u00e5 YouTube er big business, hvis kanalen har mange views, ja s\u00e5 kan der tjenes penge p\u00e5 det!<\/p>\n\n\n\n<p>I England for fodbold i specielt Premier League er BIG Business, ja der kan fanklubberne faktisk tjene ikke s\u00e5 f\u00e5 penge.<\/p>\n\n\n\n<p>Arsenal fan TV p\u00e5 youtube, ja de scorer kassen. Det g\u00f8r de af to \u00e5rsager<\/p>\n\n\n\n<ol><li>De laver mange videoer<\/li><li>Der er mange views<\/li><\/ol>\n\n\n\n<p>&#8220;<em>S\u00e5ledes m\u00e5 det ansl\u00e5s, at Arsenal fan TV i den seneste uge har haft reklameindt\u00e6gter p\u00e5 mellem i gode danske kroner p\u00e5 85.000-140.000. Det giver p\u00e5 \u00e5rsbasis et sted mellem DKK 4,5-7,3 mio i indt\u00e6gt.<\/em>&#8220;<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"AFTV For The Fans, By The Fans Trailer\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/KDFos4RHLBc?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 id=\"h-danmark\">Danmark<\/h3>\n\n\n\n<p>Hvordan ser det s\u00e5 ud for de danske klubber? Jo endnu er der ikke tjent de store penge, men en del af klubberne er p\u00e5 rette vej.<\/p>\n\n\n\n<p>Men der er ogs\u00e5 en del klubber, der ikke g\u00f8r det store v\u00e6sen ud af dette omr\u00e5de. Det kan der mange fornuftige grunde til &#8211; ikke mindst prioritering af ressourcer.<\/p>\n\n\n\n<p>Videoer p\u00e5 en klubs YouTube-kanal er hurtige at dele p\u00e5 en klubs andre sociale kanaler og kan dermed skabe \u00f8get trafik. S\u00e5 der er grunde nok til at g\u00f8re det, ikke mindst i forhold til eksponering af sponsorerne og fort\u00e6llingen om ens klub.<\/p>\n\n\n\n<h3>Godt k\u00f8rende<\/h3>\n\n\n\n<p>Tre danske klubber har over 10.000 abonnementer.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"732\" height=\"444\" src=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.13.35.png\" alt=\"\" class=\"wp-image-250628\" srcset=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.13.35.png 732w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.13.35-300x182.png 300w\" sizes=\"(max-width: 732px) 100vw, 732px\" \/><\/figure>\n\n\n\n<p>Ses der p\u00e5 antal afspilninger, er billedet s\u00e5ledes<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"728\" height=\"438\" src=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.14.04.png\" alt=\"\" class=\"wp-image-250629\" srcset=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.14.04.png 728w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.14.04-300x180.png 300w\" sizes=\"(max-width: 728px) 100vw, 728px\" \/><\/figure>\n\n\n\n<p>Trods afspilninger i dette omfang, s\u00e5 er reklameindt\u00e6gterne fra youtube, ikke det \u2018store\u2019 endnu, og hvis der bruges den rate, der er i dag p\u00e5 reklamer p\u00e5 youtube, vil et estimat v\u00e6re, at de tre klubbers indtjening p\u00e5 dette er samlet set, og dermed langt fra tal fra eksemplet med Arsenal Fan TV.<\/p>\n\n\n\n<p><strong>FC K\u00f8benhavn <\/strong>\u2013 1 &#8211; 1,8 mio<br><strong>Br\u00f8ndby<\/strong> <strong>IF<\/strong> \u2013 250.000 -4 00.000<br><strong>FC Midtjylland <\/strong>\u2013 160.000 &#8211; 275.000<\/p>\n\n\n\n<p>Ikke umiddelbart den store indtjening, men husk klubberne skal promovere deres sponsorer, og det at kunne sige til en sponsor, at dit produkt bliver vist p\u00e5 youtube, er med til at eksponere sponsorer og dermed kommer der indtjening p\u00e5 den m\u00e5de.<\/p>\n\n\n\n<p>En lille kr\u00f8lle p\u00e5 FC K\u00f8benhavn er, at klubbens mest sete video, er med en spiller der blot fik 1 enkelt kamp for dem!<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Mussis g\u00f8r det igen: Amok over Argentinas finaleplads\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/SloSqYOCL2M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3>Oversigt danske klubber<\/h3>\n\n\n\n<p>Hvordan ser det ud for de danske klubber? Det er nok op til den enkelte fan at afg\u00f8re om der kommer nok indhold.<\/p>\n\n\n\n<p>De er delt op med dem over 1.000 og under 1.000 abonnementer.<\/p>\n\n\n\n<p>Interessant FC Nordsj\u00e6lland, der ellers ikke har mange fans p\u00e5 stadion, er ganske godt k\u00f8rende her.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"732\" height=\"444\" src=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.18.28.png\" alt=\"\" class=\"wp-image-250631\" srcset=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.18.28.png 732w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.18.28-300x182.png 300w\" sizes=\"(max-width: 732px) 100vw, 732px\" \/><\/figure>\n\n\n\n<p>Under r\u00e6kken af divisionsklubber er der en kanal, der skiller sig ud. Der er nemlig en ved navn &#8220;Frem Fan&#8221;, der troligt d\u00e6kker klubben og som er medtaget, da klubben ikke har deres egen kanal (Mangler en klub betyder det, at der ikke er en kanal).<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"726\" height=\"446\" src=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.20.53.png\" alt=\"\" class=\"wp-image-250633\" srcset=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.20.53.png 726w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.20.53-300x184.png 300w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.20.53-356x220.png 356w\" sizes=\"(max-width: 726px) 100vw, 726px\" \/><\/figure>\n\n\n\n<h3>Antal afspilninger<\/h3>\n\n\n\n<p>Ses der p\u00e5 de klubber, der har over 100.000 afspilninger er billedet s\u00e5ledes, og det er igen interessant at FC Nordsj\u00e6lland, der ikke kan lokke mange p\u00e5 stadion, faktisk ligger markant over andre klubber.<\/p>\n\n\n\n<p>Liges\u00e5 at AaB, som ellers har god opbakning p\u00e5 stadion, ligger som de g\u00f8r!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"722\" height=\"448\" src=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.23.26.png\" alt=\"\" class=\"wp-image-250634\" srcset=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.23.26.png 722w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.23.26-300x186.png 300w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.23.26-356x220.png 356w\" sizes=\"(max-width: 722px) 100vw, 722px\" \/><\/figure>\n\n\n\n<p>Bem\u00e6rk at Frem Fan, ligger rigtig h\u00f8jt p\u00e5 lisen med flere afspilninger end flere af Superliga-klubberne. Det er der en video, der er \u00e5rsag til, og det er et godt eksempel p\u00e5 hvordan en enkelt detalje i et klip kan give mange hits. Der kommer en snak med personen, der st\u00e5r bag Frem Fan.<\/p>\n\n\n\n<p>For n\u00e5r en keeper scorer i overtiden p\u00e5 et saksespark s\u00e5\u2026giver det hits, og 3,5 mio har set det ene klip.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Jakob K\u00f8hler Goalkeeper bicycle kick goal over time!\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/4V1EGiA6g2M?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3>Kan blive bedre<\/h3>\n\n\n\n<p>Der er en del klubber, som endnu ikke har taget youtubekanalen seri\u00f8st, og nok har klubben en kanal, men den er der mere, end der kommer noget indhold. Det er en skam, men igen for klubberne handler det om at prioritere ressourcer.<\/p>\n\n\n\n<p>Herunder klubberne med under 100.000 afspilninger, d\u00f8m selv hvilke klubber der kunne steppe op, hvis de v\u00e6lger at prioritere p\u00e5 omr\u00e5det.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"734\" height=\"442\" src=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.26.59-1.png\" alt=\"\" class=\"wp-image-250638\" srcset=\"https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.26.59-1.png 734w, https:\/\/acefootball.com\/da\/wp-content\/uploads\/sites\/2\/2021\/02\/Skaermbillede-2021-02-03-kl.-16.26.59-1-300x181.png 300w\" sizes=\"(max-width: 734px) 100vw, 734px\" \/><\/figure>\n\n\n\n<p><strong>Kilde: <\/strong>Data er taget fra klubbernes officielle youtubekanaler<\/p>\n\n\n\n<p><a href=\"https:\/\/steenhouman.com\/2021\/02\/03\/fodbold-hvor-meget-tjener-klubberne-pa-youtube\/\" target=\"_blank\" rel=\"noreferrer noopener\">Du kan l\u00e6se meget mere om \u00f8konomi i sport p\u00e5 steenhouman.com ved at f\u00f8lge dette link<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hvordan klarer de danske klubber sig p\u00e5 YouTube? Dette har \u00f8konomiekspert Steen Houman set n\u00e6rmere p\u00e5 i dette indl\u00e6g<\/p>\n","protected":false},"author":750,"featured_media":250640,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"push_articles_ronaldo":{"active":false,"canonical":0,"publish":false},"force_updates":null},"categories":[8064],"tags":[17,18,53,16,51,47,588],"enet_tags":{"team":["8470","8071","8595","8391","8113","10202"],"league":["46"],"sport_events":[]},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Houmans blog: Hvor meget tjener de danske klubber p\u00e5 YouTube?<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/acefootball.com\/da\/fodboldnyheder\/houmans-blog-hvor-meget-tjener-de-danske-klubber-paa-youtube\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Houmans blog: Hvor meget tjener de danske klubber p\u00e5 YouTube?\" \/>\n<meta property=\"og:description\" content=\"Hvordan klarer de danske klubber sig p\u00e5 YouTube? 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